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Paid search - SEA

Paid search is relevant
as long as the strategy, target and message are optimized.
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Our needs 
of our customers

Create an effective online advertising strategy that generates maximum conversions. 
Analyze results and user behavior to optimize advertising.
Rigorous monitoring by experts, with clear action plans.

SEA agency

While most agencies simply respond to a brief, at Lead Agency our top priority is to promoting profitable, sustainable growth of our customers. 
Our team of experts mobilizes around your objectives and deploys its proven SEA paid search strategy.

SEO audit

If you already have active campaigns, we need to start with an audit, which is an essential step in assessing current performance, identifying opportunities for improvement and optimizing your advertising investments.
We draw up a comprehensive report with clear actions to be taken.
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Keyword selection

Researching and selecting the right keywords is a strategic step in setting up your campaigns to generate performance.
In addition to choosing the keywords that will help you achieve your objectives, we regularly monitor their performance to improve their Quality Score.
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Effective campaigns

Creating effective advertisements is essential to attracting the attention of your target audience and encouraging them to interact with your company.
To help you achieve your goals, we've put in place a clear, methodical methodology that will deliver significant returns on investment.
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Auction tracking

Tracking and managing advertising campaigns obviously includes tracking bids. 

This precise monitoring enables us to optimize investments and achieve the best possible return on investment. This analysis takes many parameters into account, which you can find out more about here.
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Performance analysis

Tracking and analyzing the performance of your advertising campaigns is essential to assess the effectiveness of your strategies and make any necessary adjustments.
We create monthly reports summarizing all our recommendations and optimizations.
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Strategy optimization

Your business mentor will continue to support you and suggest the best strategies for surpassing your objectives.

Optimizing your campaigns is great, but having a precise view of what's at stake is even better! This enables us to propose the best strategies for you.
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Our golden circle

The excellence generated by Lead Agency is based on 3 fundamental pillars: strategy, operations and mentoring. Our unique way of working means you can develop your business with complete peace of mind.


You benefit of a total clarity on your company's current situation thanks to our tool : Leader Optimizer ®.


You get the best-in-class performance thanks to our in-house technical teams who take charge of implementing your digital operations.


You step up your game to become leaders in both your market and your skills.
  • Lead Agency's support is perfect, and our SEA results have improved significantly in a short space of time.

    Jérémy Buhot
  • Lead generation and high-performance SEA campaigns!
    I recommend Lead Agency.

    Julien Casimir

Our guarantees

Lead Agency is based on a unique method, with regular, personalized support at every stage of your development. 

We commit to each and every one of our customers to achieve objectives fixed.


Optimize your website to outperform the competition with an in-depth, customized SEO strategy for specific keywords.

the right target

Better understand your audience and their needs to reach your customers at the right time and with the right message.


Generate more qualified traffic to your website and massively increase the number of potential buyers.

acquisition cost

Qualify prospects using analytical tables and feedback from the field to continuously improve results.

Joining forces to reach new heights
and share the resulting value.

Lead Agency

Visit answers to your questions

How much does SEA paid search cost?

For an accurate estimate of the cost of our ATS strategy based on your specific needs, I recommend that you contact us directly. Our team will assess your situation, discuss your objectives and provide you with a personalized quote.

We'll be able to give you an estimate of the budget needed to set up and manage your SEA advertising campaign. Don't hesitate to contact us at +32 (0)473 29 11 38 or by e-mail to to discuss your project in detail.

How does your SEA agency work?

By working with a specialized SEA agency such as Lead AgencyWith our SEA agency, you benefit from numerous advantages and the expertise of a team of SEA paid search professionals. Here are 6 reasons to choose our SEA agency:

1. Expertise and experience
2. Strategy customization
3. Complete campaign management
4. Performance monitoring and analysis
5. Transparent reporting
6. Adaptability to change

By choosing to work with our SEA agency, you can concentrate on your core business and rest assured that your paid search strategy is in safe hands. Contact us today to discuss your needs and find out how our team can help you achieve your marketing objectives.

What is Google Ads (SEA)?

The SEA (Search Engine Advertising) is an online marketing technique for placing paid advertisements in search engine results. Google Ads is Google's advertising platform, which enables advertisers to create and display ads. ads in search results Google.

It is common for companies to combine both natural referencing (SEO) and paid search (SEA) into their overall online marketing strategy. This enables them to maximize their visibility and reach different types ofhearings.

If you'd like to find out more about ATS and how it can benefit your business, please contact us to discuss your specific requirements.

How long does paid search take?

It is important to note that SEA paid search is a short-term strategy that can deliver immediate results in terms of visibility and traffic, unlike Search Engine Optimization (SEO), which generally takes longer to generate lasting results.

However, it is advisable to maintain a continuous presence and regularly optimize your campaigns to maximize their effectiveness. It also takes time to generate the maximum amount of data, so that you have all the information you need to make the most impactful strategic optimizations.

Our services

L'operational excellence is the watchword at Lead Agency.
Our in-house teams, made up entirely of senior profiles, are responsible for implementing the strategy defined upstream, with the main objective for your business: the success of your business. performance.

Leads today. 
Leader tomorrow.